“The best lesson in corporate strategy I have ever read.”
Peter L. Bernstein, author of
Against the Gods: The Remarkable Story of Risk
“One of the most important, realistic and useful books on strategy ever written.”
Clayton M. Christensen, Professor, Harvard Business School and author of the bestselling The Innovator's Dilemma and The Innovator's Solution
“Raynor has taken the next giant leap forward in strategy”
Jim Balsillie, co-CEO, Research in Motion (RIM)
Michael, of Deloitte Consulting LLP, is the Distinguished Fellow with Deloitte Research who knows the business of strategic flexibility.









